Blue Ocean Guide
 (Course Tutorial and eBook)

Blue Ocean Guide
 Includes Course Presentation and eBook
This course is designed as a companion to the International Best Selling Book, "Blue Ocean Strategy" by W Chan Kim & Renee Mauborgne. Drive Down Costs, Drive Up Value for  Customers and create uncontested markets with Value Innovation. This step-by-step course is your eBook to apply these principles to your own business. How can you stand out from your competition?

Blue Ocean Strategy

By W. Chan Kim and Renee Mauborgne
  INSTRUCTIONS  
Step One: Open and Print the eBook

For Best Results - Open and Print the eBook FIRST.
This requires the (free) Adobe Acrobat Reader
If you do not have the Adobe Acrobat Reader, please visit www.adobe.com

This printed copy will be useful for taking personal notes and immediately applying the course to your personal circumstances.

Step Two:  Download the Course Tutorial

For Best Results - "SAVE" to your computer desktop,
- If you select 'Open' for on-line access it may be very slow, better to download and then view
- If you download the Course Tutorial Presentation you can watch it any time
- After you download to your desktop, you do not need Internet access to view the presentation

Click on the Icon to View the Course Tutorial from your desktop.
Take notes in your eBook.

Click through the presentation at your own pace.
The slideshow should open automatically.
Click with your left mouse button, "Arrow Right" or "Page Down" to proceed.

At the end of the presentation is a link for your Certificate
You must be connected to the Internet to access the link and certificate

Repeat the course steps as a small group activity to share the impact

Schedule your next self-paced and focused module.
Make a schedule for yourself to collect Certificates of Achievement for the pin-point skills based courses. Good intentions are only good intentions until you set a schedule, milestones, goals and make a personal commitment.  Make a commitment for yourself and schedule a specific date each month for your next skills based course.

Thank you for using Executive Blueprints, Inc
 

  


 

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© 2004 Kim and Mauborgne' , All Rights Reserved

 

Executive Blueprints, Inc is not engaged in rendering legal or financial advice.
These tutorials are not a substitute for the advice of an attorney or accountant.
If you require legal advice, you should seek the services of an attorney.
If you require financial advice, you should seek the services of an accountant.